Santiago Fernández-Gubieda

University of Navarra

Santiago Fernández-Gubieda is chief reputation officer at the University of Navarra, Spain.

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Five strategies to cultivate university reputation

The reputational crisis of many universities is a crisis of identity, writes Santiago Fernández-Gubieda. Here, he explains that reputation starts within the organisation, and offers five actions to foster public trust in universities

Santiago Fernández-Gubieda

University of Navarra